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Kurti

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Kurtis Online Shopping India

In our fast paced and competitive lives, we desire all of our possessions to be easily available to us without the fuss of maintaining them. As far as clothing is concerned, most working women nowadays desire to wear clothes which are not only easy to wear, but easy to maintain too. Only one garment fits the bill, it is not only comfortable but also gives the wearer a contemporary Indian look, with the flexibility to improvise with accessories to complement one’s personality. Yes, we are talking about the kurti, the long top, with cuts at the sides which is generally knee length.

The rise of the kurti in India is a fairly recent phenomenon. It all started in the early 18th century, with intellectuals, poets and authors wear simple, sparely decorated kurtis to personify their beliefs. The hippie movement of the 1960’s and 1970’s saw young people wear loose clothes to reflect their laid back and care-free personalities which further cemented the popularity of kurtis.

Buy Kurtis Online India at Best Prices

The most intriguing aspect of the kurti is that it does not belong to any region, any culture or any state. It is a pan Indian garment, worn by women across the country. Its comfort and flexibility have won it many fans and it can now be considered an integral part of every Indian woman’s wardrobe. Initially popular with teenagers and young women, it is now worn by women across socio-economic and demographic divides.

With the passage of time, the kurti is undergoing a constant change. The traditional, knee length tunic with side cuts from the hips has now modern twists to it like the Anarkali kurti, Angrakha kurti, flared kurti, Indo-western style kurti, flow length/gown style kurti and so on. The flexibility and variability of this garment has ensured that modern fashion designers have come up with newer designs on a regular basis. What’s more, the kurti can be paired with jeans, salwars, Patiala salwars, trousers or churidars depending on the occasion and use of the garment. Kurtis come in any fabric desired- cotton,silk, chiffon and so on. Loose cotton kurti’s for summers, woolen kurti’s for winters and for all other seasons, kurtis have a pan-season flexibility. There is a plethora of options to choose from for embellished and embroidered kurtis for use at social functions or marriages. For the ultra-glam look, one can use a variety of imitation jewellery and other accessories.

The kurti is not only popular in India, but it is gaining popularity in countries like Bangladesh, Pakistan, Sri Lanka, UAE and others. The humble kurti now has a huge and growing fan following.

 

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